It’s more than a hobby – better to call it an obsession. Not only are you passionate about photography, you’re talented too. In fact, you’ve spent the last six months impressing your friends with artistic photos of ornamental orchids, snow-covered spruce trees and that rambunctious baby gorilla at the zoo. Now your best friend Sherry has asked you to put your brand new Canon EOS 60D to use at her wedding this spring. She has even offered to pay you $500.00. Thinking this fair, you’ve agreed, despite the fact that you have no experience taking wedding photos. You’re a bit apprehensive, but don’t fret. I know what you’re going through. I made so many mistakes during my first wedding assignment I vowed never to do another. In the years that followed, however, I gave weddings another chance. Since then, I’ve photographed dozens of weddings and during that time I’ve learned many useful lessons. A few simple strategies make all the difference between success and failure. If you want to take amazing photos while avoiding common pitfalls, just follow these simple rules.
Be prepared for a long day of work. A typical wedding assignment will include: photographing the bridal party as they prepare, the arrival of guests before the ceremony, and the actual ceremony. Afterwards, you may be asked to stay for the reception, which can last well into the night. Believe me, if you try to do this in formal shoes, your feet will feel like lead weights by the end of the day, so wear a comfortable pair of shoes. I recommend black Nike trainers. They’ll keep your feet comfortable and won’t look out of place with dress pants. My photographer friend Derrick summed it up nicely: “Shooting a wedding is like running a marathon. You‘ve got to pace yourself and keep your energy up if you expect to make it to the finish line.” With so much to keep track of, it’s easy to forget about eating. If you do, your stomach will let you know about it. Avoid a gastronomic gaffe by snacking on high-energy foods such as protein bars, granola bars or trail mix. God forbid your stomach gurgles audibly in the hushed silence before the bride says, “I do.” In addition, it’s important to keep hydrated. Packing heavy camera equipment will cause you to sweat and dehydrate, so bring bottled water (or better yet Gatorade) and drink regularly. By being physically prepared you can more readily focus on your primary task: taking great photos.
Get up close and personal. Famous photographer Robert Capa said: “If your pictures aren’t good enough, you’re not close enough.” Don’t be afraid to cozy up to your subject. You might obscure the view of the guests who are trying to snap a photo, but remember: you’re getting paid to get the big shots. If you have to block the view of the audience to capture that magical moment when the bride and groom kiss, so be it. Do whatever it takes. When it’s impossible to be in close proximity, use a telephoto lens with a focal length of 200-300mm, as it will allow you to zoom in from across the room. By being close, you’ll improve the creative quality and intimacy of your images.
Finally, don’t forget to manage expectations. When the wedding is over, Sherry and her new husband Greg will be itching to see the photos. They’re sure to exclaim, “I can only imagine the photos you get with that amazing camera of yours!” as if it’s all about the camera. You may indeed have some excellent images, but never let on. Downplay their expectations by saying, “The lighting was very difficult, but hopefully we got a few really nice ones.” Once expectations are lowered, your friends will be that much more astounded and amazed by the number of winning shots you captured despite the odds being stacked against you.
Being a first-time wedding photographer is not easy, but if you follow these simple rules, you and your clients will be pleased with the results. When Sherry and Greg finally see the photos of their first kiss, or the moment he slipped the ring on her finger, they will know they made the right decision hiring you and lavish you with praise. Within a few weeks your phone will be ringing off the hook as referrals come pouring in. Engaged couples will be lining up to have you shoot their wedding. They will say, “Sherry and Greg can’t stop talking about how happy they are with your photos. Would you be interested in doing our wedding this autumn?” Being in high demand, your rates will naturally increase over time. Many top wedding photographers charge as much as $4,500 for the day. With your newfound capital you’ll be able to afford that shiny new lens you saw at The Camera Store. And when you print your new business cards, don’t be afraid to add the word ‘professional’ to your title. You’ve earned it.